Gush Beauty

For their Lip Gloss Launch, Gush Beauty decided to hit the pause button on their usual UGC approach and shine the spotlight on their product instead. “Yummy, Glittery, and Oh-So-Delicious" – that's the Gush Beauty promise, and we've captured every glossy moment in our video masterpiece! The video racked up 111K+ views on Instagram (i.e., 10x their average views). It was also repurposed across all their socials, drawing more eyes to the product. Mission accomplished, don’t you think?